Barb Smith Resume

Detail oriented and self-directed Senior Digital Content Manager with experience in web design, site maintenance, digital assets management, software training, and project management. Demonstrated proficiency in Adobe Creative Suite (Captivate, Dreamweaver, Photoshop, Illustrator, Acrobat, Contribute), Joomla, WordPress, and Microsoft Office (Word, Access, Excel, PowerPoint). Ability to work in a fast-paced team environment. Exemplary management, interpersonal, written, and communication skills.


Barb Smith Design 2002-Present
Rio Verde, AZ

Web Developer / Graphic Designer / Trainer

Freelance web designer and content manager for self-installed as well as sites (client’s choice)

Custom set up of WordPress sites: hosting, domain registration/DNS pointing, CSS customization, photo editing, content optimization, client training to self manage.


Proficient in Mac and PC platforms
• Hand-coding HTML, CSS, XML, XSLT
• SharePoint
• Autonomy TeamSite
• Search Engine Optimization (SEO): Metadata, keyword/phrase research, and semantic markup
• Adobe Captivate / software simulations / instructional videos
• Adobe Dreamweaver
• Adobe Photoshop / creation / editing / optimizing / layout and slicing for web
• Adobe Illustrator
• Adobe Contribute
• Adobe Acrobat Professional
• XMetaL
• SnagIt
• phpMyAdmin
• WordPress
• Joomla!
• Moodle
• MS Office Suite (Word, Access, Excel, PowerPoint)

Charles Schwab
Phoenix, AZ
July 2011 – October 2014

Web Developer – Senior Product Manager/Tech

  • Perform as lead web developer for rebranding of numerous intranet sites
  • Redesign intranet page layouts coded in XML and transformed to HTML with XSLT (XPath) and CSS
  • Hand coding XML, DTD, and XSLT
  • Customize Javascript and JQuery scripts for dynamic enhancements to intranet sites
  • Create project sites in SharePoint
  • Create Dreamweaver templates and library items
  • Content management (TeamSite)
  • Technical documentation and procedure writing
  • Mockups and graphic elements creation and editing (Photoshop and SnagIt)
  • Manage assignments via work request ticket system (IBM ClearQuest)
  • Assist content partners in preparing and updating intranet content
  • Perform consistent quality assurance, facilitation, and follow-up to ensure timely publication in a strictly regulated investment bank environment
  • Demonstrate flexibility and work collaboratively with other team members to deliver high quality service and meet content owners’ expectations
  • Manage multiple tasks effectively by balancing high productivity with excellent service quality

Gilbert Public School District
Gilbert, AZ
August 2010 – April 2011

Technology Services Training Coordinator / Trainer

  • Core member of implementation team for new student information system (Infinite Campus)
  • Certification: Infinite Campus Product Knowledge
  • Technical support for Student Information System (SIS) software (Infinite Campus District Edition)
  • Staff development training
  • Technical documentation (training materials and manuals)
  • Software simulation instructional videos / Adobe Captivate / Dreamweaver / Photoshop
  • Software cheat sheets
  • Training logistics
  • com / curriculum catalog management / student registrations
  • WebEx video conferencing
  • Projection
  • Web content creation and management of District SIS support site (Joomla!)
  • Moodle: Student registration and user accounts administration

Levy Economics Institute of Bard College
Annandale-on-Hudson, NY /
Jan 2003 – March 2010

Digital Content Manager
Web Developer / Graphic Designer / Audio/Visual Support

  • User interface front end design
  • Updating and maintenance of dynamic web content in and php environments
  • Document file conversion and formatting for web
  • Image editing and web optimization
  • Design and publication of digital document libraries on CD: HTML front end interface, label design,
  • and burning auto-run enabled CDs for distribution to academic libraries
  • Graphics and charts for Levy publications and presentations for print and web (Adobe Illustrator and Photoshop)
  • Monthly digital newsletter: layout, subscriber list management, and distribution (Constant Contact)
  • Technical, projection, and audio support for conferences and workshops
  • Analysis and compilation of web statistics and reports using log analyzing software and Excel
  • Hand-coding XHTML/XML/CSS

2005 – 2009: SUNY Ulster Continuing Education

Course Instructor/Trainer

  • Curriculum Development and Instruction: Web Development Certificate Program
  • Intro to XHTML/CSS hand coding
  • How Websites Work
  • Graphics for the Web
  • Dreamweaver (introduction, intermediate, and advanced levels)
  • Photoshop (introduction and intermediate levels)
  • Intro to Photoshop Elements
  • Intro to Mac computers


Ulster County Community College, Stone Ridge, NY

Individual Studies / Computer Science / Graphic Design / Web Development Certificate (Spring 2003)

Curriculum: Graphic Design, Digital Imaging, Computer Illustration, Web Design, Object Oriented Programming (Visual Basic), Microcomputer Database Design (MS Access), Audio/Video for the Web

Member of Phi Theta Kappa International Honor Society – 3.86 GPA